That’s Not Healthy

I came across a cooking magazine a couple of weeks ago that I’d never seen before. Healthy Cooking Magazine has a tagline of “simple solutions, healthy alternatives”. I don’t buy a lot of cooking magazines, to be truthful, and grabbed this one only because it was on a shelf next to Eating Well and I was at a friend’s shop and wanted to be a good customer.

It sat around for a few weeks after I brought it home – I’ve been crazy busy the last little while and never really had time to sit down with it. On the weekend I started flipping through the pages as I was eating lunch and noticed something rather peculiar.

Now, maybe it’s just because I’ve been thinking about ethical policies lately; I’ve been drafting up guidelines for writers at TasteTO, as well as the framework for an info package for advertisers. But what I noticed about Healthy Cooking was that the majority of ads within the magazine were for products created by the writers themselves.

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