From Away

You’ve gotta give Marco Pierre White credit – his whole career has been about stirring things up and being in the spotlight, even if it hasn’t been all positive. He was in town last month to promote Knorr stock cubes, a product that he’s shilled in the UK for a few years. When challenged on their use, he gets defensive, insisting that he uses the product in all of his restaurants. Okay, whatever.

The fuss this time around comes from a piece in The Atlantic that basically skewers a couple of Toronto food writers for gushing about White and his stock cubes when he was in town, making the writers (newspaper writers, mostly) out to be bumbling hicks. My opinion of newspaper food columns is not what I’m on about today, though. In defense of the individuals – it *was* Marco Pierre White. And whether you like stock cubes or not, there’s no arguing that he’s the original rock star chef. It would be like a bunch of music writers being invited to a private jam session with the Rolling Stones. Even if you hated their last album, you’re not going to pass up the experience to meet them. You might have less respect for them because of that last album, but you overlook it compared to their lifelong body of work.

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Buried Treasure – The Hidden Gems of the Food Network and Why You Can’t Find Them

It’s no secret that I would rather watch UK food shows than anything made in Canada or the US. Chefs like Hugh Fearnley-Whittingstall, Jamie Oliver, Valentine Warner and even Gordon Ramsay do a lot of good work for Channel 4 and the BBC when it comes to promoting seasonal, local, sustainable foodways. For years, Greg and I have had no choice but to download these from online file-sharing sites (shhh!!) because they seldom get shown here and there’s few, if any, domestic equivalents.

Except, bit by bit, Food Network Canada has been picking these shows up. Heston Blumenthal’s Big Chef Takes on Little Chef series that ran last year recently got aired here. Likewise his feasts series in which he recreates (with his own twists, of course) historic meals. Jamie Oliver is a big commodity on this side of the pond, so most of his stuff eventually shows up, but sometimes up to a year after its original air date.

This delay is annoying enough, but makes sense – Channel 4 wants to rerun these shows before selling the rights to anyone else. My frustration is that when Food Network Canada finally gets them, they do very little to promote them.

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